Ableton Loop 2018: A Summit for Music Makers

This week, we’re going to feature Srishti Biyani, who is a Boston based music producer, vocalist and multi-instrumentalist. Last November, Srishti visited the  Ableton Loop 2018 Summit in Los Angeles. She wrote her observations and experiences during the conference for Adva. We hope you enjoy this read it as much as we did!

3 Tools You Need to Create Lyric Videos

One of the most engaging content you can use on your social media accounts are videos.  Why do they keep people engaged? Simply put, they are shiny, they have music and they are colorful! As the grown up kids as we are, videos naturally grab our attention.  Moreover we like to write comments to them, or give a little thumbs up or share it with our friends and family. Video is the ultimate way of reaching out to our fans as independent artist.

5 Ways to Prepare Your Music for 2019

2018 is coming to an end in few days and before we move on, the holiday season is a great time to prepare your music and your social media branding ready for 2019. Here are 5 ways you can prepare your music and your social media branding for 2019! 1) Make a playlist of your […]

4 Ways to Sell More Merchandise at Concerts

Looking to increase your merchandise sales? In one of my previous posts, I talked about how merchandise can be a nice source of revenue for many artists. Before I get to the details of how to sell merchandise, I need to clarify one thing though: Most of your merchandise sales are going to be in your concerts. Unfortunately, websites and Facebook sales do happen, but they are sporadic and not a very reliable way of revenue. So instead of putting your merchandise on your website and waiting for something to happen, focusing on your concert merchandise game will help you make so much more money!

Jean-Michel Jarre Incorporates VR to Live Music and Albums

A few months ago, I wrote about Virtual Reality and how it might change the future of music industry, especially from the perspective of independent musicians. Last week, French electronic music producer Jean-Michel Jarre has announced his new partnership with social VR platform TheWaveVR to allow fans to view his concerts for his new album in virtual reality. With this new initiative, fans will be able to view the concerts at home using VR headsets and remix songs from his new album.