It is no secret that selling merchandise is a big revenue source for many artists. Adva’s mobile platform has many great features that can really help independent artists with selling merchandise, on and off stage. In this blog post, I would like to list out a few ideas on how to maximize your merchandise revenue using Adva.
With the rise of streaming and YouTube, cover songs gained a whole new level of importance to provide exposure. Many mainstream artists today started out as independent artists, who at some point covered a song that gained attention.
A few months ago I made an introduction about how playlisting is changing the way we listen and consume music. Certainly at the heart of the streaming revolution is Spotify and it’s playlisting algorithm. With playlists, it is so much easier to discover new music and Spotify knows how to do it through its crowdsourcing algorithm. You can read the details in the post above, but the gist is simple: the more playlists your tracks show up in, the more listeners you are likely to be discovered by.
Here are some tips for building an audience in a major city, even if you don’t live there!
TV shows are great resources to get more exposure for your art whether it is local or national TV. One could say that one of the rites of passage of an independent artist is the first TV appearance. I would say that in my experience, preparation is key when it comes to having a great first experience on TV, and overall a great starting point would be to treat this like a serious gig. So, here are a few rules of thumb that you should follow to make the most of this first experience.
Mastering is one of the most important parts about finishing a song. After spending many hours and days finishing a mix, it can be the key ingredient to give your song a more commercial feel. When a mix is properly prepared for mastering, not only your final product will be much more satisfactory, but you will also avoid any further troubles and save considerable amount of time and money. In order to get the best results out of mastering, here are some best practices to prepare your mix for a mastering engineer:
Last Tuesday, February 20, I was at Harvard University for a masterclass with Jill Scott, the legendary R&B singer and songwriter. Additionally, the masterclass was presented by Esperanza Spalding, who is another legend in the world of music. The two Grammy winners were to present a masterclass about improvisation.