With the rise of social media and digital technologies, the barriers between music creators and listeners is falling away rapidly. Catching up on this trend, multiple Grammy winner singer, bassist and composer Esperanza Spalding announced last year that she will be “going to the studio for three days with nothing prepared. It’s gonna be live-streamed […]
A few months ago I made an introduction about how playlisting is changing the way we listen and consume music. Certainly at the heart of the streaming revolution is Spotify and it’s playlisting algorithm. With playlists, it is so much easier to discover new music and Spotify knows how to do it through its crowdsourcing algorithm. You can read the details in the post above, but the gist is simple: the more playlists your tracks show up in, the more listeners you are likely to be discovered by.
Virtual Reality is one of the most popular trends right now. From utopian dreams to dystopian nightmares, everyone has a vision (no pun intended) as to how virtual reality is going to shape our future. In this post, I want to make a quick introduction as to what virtual reality could mean for independent and creative artists and how it may impact our careers in the near future.
There have been a lot of discussions lately about the latest repeal of the Net Neutrality Law in the U.S., which has been in effect since 2015. The biggest win for independent artists with net neutrality is that there are no barriers of entry to the marketplace. If the latest changes to the law go into full effect, there are major potential dangers for independent artists.