4 Effective Texting Ideas for Artists

Millennials love texting. In fact, during last week’s post, I mentioned that 77% of consumers aged 18-34 have a positive perception of brands who text. This insight by itself should lead any brand to look into SMS marketing. And as an artist, so should you! During last week’s post, I looked into ‘what not to […]

4 Rules of Texting for Artists

SMS marketing is one of the most interesting areas for not just businesses in general, but also for artists. Especially in the age of smartphones, where platforms like Facebook, Instagram, Twitter and Snapchat are fighting for everyone’s attention, SMS is the leading app that is used on a smartphone. In fact, 97% of Americans are […]

Why should you create great content for your website?

Can people find your website on Google? Before you answer that let me give you a statistic: 80% of your website traffic comes from Google searches. Yes, your website link is on your Instagram, Facebook, Twitter, Tumblr, Snapchat and Patreon accounts, butthose only roughly account for 20% of the traffic your website gets. Let that sink in […]

Making Money on Patreon

As artists, we are lucky to live at a time with so many new tools at our disposal to help us generate revenue by simply doing what we love. Despite the widespread impression that in the age of streaming audio and video content is ‘free’, when we flip the coin there is a whole another […]