Short Message Service (SMS) is a great marketing tool because it has a 98 percent open rate. It is THE foundation technology for the Adva Mobile marketing platform. It works well whether you are starting your creative career and building your Fan Database or are well established in your career and still enjoy connecting with […]
In Part 1 The Mobile Advantage (Part 1) of this blog post, we identified The Mobile Advantage and described why it was such a powerful tool for your marketing efforts, which should be grounded in direct contact and relationship building. In Part 2, we look at how to use mobile marketing and the tools that augment […]
The creative process is exciting and challenging for Artists. To sustain a career, however, marketing is one of the most important activities that a creative individual can focus on in today’s world. Artists and musicians that make the best use of modern marketing strategies are the most likely to find success in their fields, no […]
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