Building Your YouTube Audience

One of the most important channels next to typical social media channels for promoting yourself is YouTube. YouTube is interesting for artists, yoga teachers, gym instructors and mere content creators, because it can be both your main content channel and also just a supplementary force for you to manage your online presence.

10 Artistic Tips from Famous Mixing Engineers

 Last week I wrote about machine learning and what it implies for arts from the 143rd International Audio Engineering Society (AES) Conference at New York.. Another mind opening session was with four famous audio mixing engineers with many GRAMMY awards: George Massenburg (McGill University – Canada), Michelle Desachy (Estudio19 – Mexico), Ronald Prent (Wisseloord Studios – […]

4 Rules of Texting for Artists

SMS marketing is one of the most interesting areas for not just businesses in general, but also for artists. Especially in the age of smartphones, where platforms like Facebook, Instagram, Twitter and Snapchat are fighting for everyone’s attention, SMS is the leading app that is used on a smartphone. In fact, 97% of Americans are […]