With so much social media and streaming tools at our disposal, now it’s more important to set your release date and strategy for your music more than ever! Just like the old rule in marketing, the more buzz you create around your release, the bigger rewards you will reap.
In order to get placed in large playlists with thousands or millions of followers, you have to boost your first-day stream totals AND also be getting fans to save your song to their queue or library. With Spotify and Apple music pre-save campaigns you have the chance to demonstrate both quality and quantity this way.
It is no secret that the digital revolution in music industry has pushed artists and labels to release and market their music in new formats, but the current wave we are in thanks to streaming is unprecedented. I’m talking about the tide of playlisting that is washing up the music world and redefining our way […]