In a recent blog post you can read here, I shared the great news about the ruling by U.S. Copyright Royalty Board a few days ago. According to the ruling, the songwriter payouts would increase by 44% in the next five years. Apple Music announced that they would not appeal the decision, while Spotify, Google, Amazon and Pandora have been idle for a while.
People do judge a book by its cover. A great looking, well organized website can go as far as taking your artist brand to the next level, just as the opposite could disrupt your reputation. It is very easy to create a website, but if it’s not quite representing your artistic brand, it could lead […]
Millennials love texting. In fact, during last week’s post, I mentioned that 77% of consumers aged 18-34 have a positive perception of brands who text. This insight by itself should lead any brand to look into SMS marketing. And as an artist, so should you! During last week’s post, I looked into ‘what not to […]