Tag: playlists

Written by jackk911

How Spotify Uses Personalization (to Connect Artists and Listeners to Music)

A few days ago I was at a Spotify event in Boston, titled “Music and Data”. Featuring three folks from the Spotify offices in Boston, the session outlined how Spotify uses data to  customize and personalize the artist and listener experience in Spotify. There were three separate presentations, and all three were informative both from the artist side and listener angle. The highlight of the session was learning that Spotify has a superfan program, which I will get into detail, so keep reading!

Written by jackk911

Spotify Now Allows Artists to Upload Songs Directly

Some say ‘the floodgates have opened’ and some say ‘the game has totally changed’. But the news are true: Spotify now allows artists to directly upload songs to the platform.

The new feature enables independent artists to upload tracks to the service directly –without any requirement for a third-party aggregator or record label. What this means to the likes of CDBaby or TuneCore is currently unclear. However, the new service is in the beta phase and soon to be released for all Spotify users.

Written by jackk911

New 2018 Numbers in On Streaming

2018 has been an incredible year for streaming so far. According to Nielsen Music, music listeners in the U.S. streamed 403.4 billion recordings in the first half of 2018. This is a 41.6% increase from 2017, which means 284.8 billion more recordings were played. What’s even more exciting is that the growth of streaming also […]